Descrierea poziției vacante Job Overview: The Digital Marketing Specialist at Arctic Transport will play a key role in increasing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers. This position requires a strong grasp of current marketing tools and strategies and the ability to lead integrated digital marketing campaigns from concept to execution. Key Responsibilities: Develop and Execute Digital Marketing Campaigns: Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns. Content Creation and Management: Craft and optimize copy and landing pages for email marketing and paid/social media marketing campaigns. Analyze and Report: Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs). Use data-driven insights to optimize spending and performance by identifying trends and insights. SEO/SEM Strategy: Implement strategies for SEO/SEM to increase website visibility and rankings on search engines. Manage Social Media Presence: Design, build, and maintain our social media presence. Generate, edit, publish, and share engaging content daily. Collaboration: Coordinate with internal teams including product, sales, and customer support to create landing pages and optimize user experience. Collaborate with agencies and other vendor partners. Qualifications: Education & Experience: Bachelors degree in marketing, communications, or a related field. 2+ years of experience in digital marketing or advertising. Skills: Solid understanding of performance marketing, conversion, and online customer acquisition. Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns. Strong analytical skills and data-driven thinking. Up-to-date with the latest trends and best practices in online marketing and measurement. Experience with A...

regiune Moldova Chișinău mun. Telecentru